SMG alongside the City of Ontario today announced that Michael Krouse
has been named President and CEO of the Ontario Convention Center &
Visitors Bureau, effective immediately.
In this capacity Krouse will oversee the day-to-day management of the
facility as well as play a key role in business development, helping to
attract new conventions, meetings and events to the premier Ontario
facility.
The City owned facility is professionally managed by SMG, the world
leader in venue management, marketing and development with a specialty
in operations of municipal facilities throughout the US.
“With his more than two decades of experience Michael has a proven track
record of success in the hospitality and convention center business,”
said Bob McClintock, Senior Vice President Operations at SMG. “While
working through a rigorous selection process, Michael's experience
increasing yearly convention bookings in the City of Los Angeles made
him the ideal choice for this position. I'm confident that the City of
Ontario will benefit substantially from Michael's expertise.”
Most recently Krouse served as the Senior Vice President of Sales &
Client Services for Los Angeles Tourism & Convention Board (LATCB)
making him responsible for managing the organization's meetings and
convention sales and client services departments. In that position he
also had direct oversight of the Los Angeles Convention Center Citywide
Convention Sales.
“The Ontario Convention Center and Visitors Bureau is a well-respected
institution, and I am truly honored that SMG and the City of Ontario
have entrusted me to build upon their success,” said Krouse. “Having
been directly involved with the nation's 16th largest convention center,
I have become keenly aware of the success and reputation SMG has earned
at so many of these venues. I am proud to join their team in helping
to grow Ontario's market share.”
